It all began in the summer of 1971 when founder, Kevin Koenig, set out to accomplish one mission: open his first waterbed store. With just $1,500 in his pocket, and an MBA from Florida Atlantic University, Kevin opened the first Waterbed City.
Waterbed City started as a 900-square-foot showroom—selling waterbed structures Kevin sold by day and made by hand at night. His business insight, quality products, and superior service led to growth and a partnership with his brother Keith Koenig, current CEO, along with Garry Ikola, current CSO, and Steve Wilder, current CFO/CIO.
After 23 years of consistent growth, the waterbed industry had reached its plateau. Waterbed City evolved into City Furniture in 1994—offering not just bedroom furniture, but a full line of home furnishings to include living and dining room furniture, wall units, home theatre, and ready-to-assemble furniture.
Who We Are
It’s been over 20 years since the transition to City Furniture and with an incredible team of Associates, we have created a sought after brand and top-rated shopping experience for our customers. Innovation, continuous reinvestments into our business, and a family spirited culture have created a destination where hundreds of thousands of Floridians have purchased their furniture. Today, we have over 30 City Furniture and Ashley HomeStore locations throughout Florida and continue to be recognized as one of the top furniture companies in South Florida, and in the top 30 nationwide.
But in our opinion, we’re just getting started! With exciting recent growth into Orlando, and Tampa over the next several years, there couldn’t be a better time to join our team. Our focus on world-class customer service, innovation, being a green-conscious company, promoting-from-within, and challenging, developing, and appreciating our Associates are just a few of the many reasons you should come grow with us!Grow With Us
To be the ultimate furniture and mattress store.
City Furniture, the ultimate furniture and mattress store, provides quality home furnishings at excellent values with friendly and efficient service in an exciting, fun environment.
To enrich people’s lives and make the world a better place.
5% Giving Pledge
We owe a lot to our success, and a big part of that is the community that has allowed us to grow our business over the last 47 years. That’s why City Furniture is committed to giving back a minimum of 5% of annual profits, through City’s 5% Giving Pledge. The mission is to spread our reach far and wide into the community, because we believe there’s no limit to the good we can do. We do this by partnering with a vast number of organizations each year, and supporting them through fundraising, volunteers, and activism. It all goes back to our original mission to make the world a better place, by empowering critical causes with positive change. The five main pillars of City’s 5% giving pledge include:
Uplifting the people that live in our community
Raising funds to foster physical and mental health.
Honoring veterans, first responders, and all who sacrifice.
Empowering equality through activism and outreach.
Developing a brighter future through knowledge and safety
Awards and Recognition
City Furniture is proud to be a People First Certified® company! Our People First® philosophy creates a culture where everyone realizes their fullest potential to grow mentally, physically, spiritually, socially, financially, and emotionally. Most importantly, People First® is an investment in you as a person—an investment which will translate into powerful professional performance.
We keep it healthy at City Furniture! The South Florida Business Journal ranked us in the top 10 of 2015, 2016, 2017, and 2019's Healthiest Large Employers, and in 2018, we climbed our way up to the #1 spot. We take great pride in making “health” a priority for our associates and offer an extensive Health and Wellness Program - from our full service on-site health and wellness clinic, to our wellness initiatives, to our fun and exciting wellness events, and much more!
City Furniture is proud to say that, for the fifth straight year, we were recognized as one of the top 50 greenest fleets in America! In 2017 we improved our ranking from 48th greenest fleet to 24th greenest fleet and were highlighted in the presentation as ‘’Americas Green Success Story”.
Our compressed Natural Gas (CNG) trucks allow us to get the job done while taking care of the environment around us. We are proud to be ranked amongst some impressive organizations such as the Air Force, City of NYPD, and Waste Management. As one of only two private fleets on the list, it is clear that Green Conscious is just one of our many company attributes that guides us in making the right decisions for our Associates, our customers, and our local community. Up next – Tesla’s electric trucks. With our first order already placed, we’re excited to add these to our fleet
Good to Great
In 2019, we were recognized as the Greater Miami Chamber of Commerce Good to Great 1st Place Winner for the large employer category.
Cigna Well Being
We keep it healthy at City Furniture! Thanks to all of our Associates for your commitment to wellness and your participation in our initiatives in order to make this recognition possible!
Our Corporate Social Responsibility strategy is a roadmap for how we can leverage our strengths and competitive advantages to provide value for the people, communities and planet that we serve. We are committed to working together on this journey to continuously improve and achieve our goals, all while being transparent. And we’re confident we will achieve our goals, so that when we look back on our time at City Furniture (and on this earth), we will be proud that we fulfilled our purpose of making this world a better place, not just for each other, but for the next generation of the City Furniture family, our customers, and our community.
1,000+ beds donated in 2019
2,000+ volunteer hours in 2019
42 college recruits hired in 2019
38% women in leadership positions in 2019
297 backpacks filled with school supplies in 2019
2040 Green Promise
We’re also proud to be a leader in the global green movement, not only for the furniture industry, but for retail overall. We continue to reduce our carbon footprint with improvements in our processes and how we manage our business. We are the nation’s first major furniture retailer to build an on-site CNG filling station and convert our 130+ truck fleet to run on CNG.
- Founding members of the Sustainable Furnishings Council
- Compressed natural gas (CNG) distribution trucks
- Leadership in Energy and Environmental Design (LEED) certified showrooms
- 90% of all packaging materials are recycled, including 6 million pounds of cardboard and 500,000 pounds of plastic each year
- Kevin Charles Upholstery has been using cushions made out of soy (a sustainable alternative) since 2008
- Up next – Tesla’s electric trucks. With our first order already placed, we’re excited to add these to our fleet